Are You Spending Too Much Money On Your Portfolio?

I just did a presentation today for the a local beauty college in Los Angeles and many questions came up about building your portfolio. One of the main points I addressed was that building your portfolio shouldn’t be costly to you. Yes, you will need to spend some money when building your book, but you should still be smart about how your money is spent. In the beginning, I would use photo labs to print photos for my portfolio. Each custom photo was between $75 and $100! The most frustrating thing was that I would very quickly replace the photos with better ones. That meant I was wasting a lot of money. It was then that I realized my money would be much better spent investing in an Apple computer, Photoshop, and a large format color printer. By doing this I could customize the photos myself and print them straight off the computer. So, when it came time to replace the photograph, I had only spent a couple of dollars. An Apple computer costs between $1500-$1700. Large format Epsom ink jet printers cost around $500 and Photoshop can cost around $600. Today, large format ink jet printers can produce amazing photos. I know it might seem like a lot of money up front, but you will be saving yourself thousands of dollars in the long run. Imagine if you are testing every week and replacing old photos with new ones twice a week. Then imagine it taking you two years to build your portfolio. How much money do you think you would have spent then? There is something to be said about being penny wise pound foolish. So be smart and make the investment. You will have saved yourself so much time and money in the long run. Your career is an investment in your future.

For more career information and tips go to www.hmartistsnetwork.com

Michelle Lee
Makeup Maverick
www.hmartistsnetwork.com

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February 10, 2010. Tags: , , , , , , . Hair & Makeup Jobs, Hair & Makeup Marketing, Working as a Hair or Makeup Artist.

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